Statement branding for a big project… WOW Creative was brought on board at the infancy of this project, when John Easling, founder of Revolution Roofing decided it was time to shake up the steel market and give Australian consumers an alternative choice. Enter Nexteel, the next generation colourfast steel brand that WOW created over a 12 month period with a great project team of Gill Phillips & Pete Withy. A weighty project that covered all aspects of bringing a new brand to life, from the website design through to collateral marketed at architects and builders as well as technical product sheets. We can’t wait to see what’s ‘next’!